| |
Michael
DeRosa
Marketing Philosophy:
|
About:
Michael DeRosa became licensed to operate
as a licensed real estate broker shortly after closing nearly $20
million in real estate transactions during one of the most depressed
economic time periods in history.
During the course of Michael’s career,
he’s participated in closing extremely complex commercial
business transactions and sold some of the most expensive residential
properties in Upstate New York. His diverse areas of expertise include
representing foreign and domestic clients in acquisition of U.S.
real estate assets and providing clientele a complete package of
luxury estate disposition services to dispose of their real estate
and fine art assets.
Michael has represented clients in many
diverse industries and professions owning various types of lifestyle-focused
and exotic real estate including: private islands, historic castles,
wine country vineyards, earth-sheltered and underground homes, equestrian
facilities, dairy farms, private lakes and timberland assets, marina
and yacht businesses, and residences in golf, ski, and lakefront
communities. In addition, he’s represented residential development
projects for builders and worked as a commercial site locator for
investors desiring retail and destination hotel and resort development.
Since the start of his career, he has
closed hundreds of real estate transactions and become an expert
negotiator; he knows exactly how to manage transaction risk for
his clients to assure a successful closing. Michael’s proven
track record and ability to succeed in any market condition has
led him to specialize in representing unique, rare and one-of-a-kind
properties throughout Upstate New York.
|
| |
Michael
strives to put forth a marketing effort that is consistent with
the elaborate nature of each property. He believes unique properties
require highly customized solutions beyond traditional means and
should each be “custom marketed” opposed to “simply
listed” into a real estate database obscured by thousands
of other conventional real estate listings. He believes incomparable
properties cannot be treated as straight commodities. Instead, each
should be looked at in great detail and presented with its own identity.
To assure his listings
are exposed properly and presented to the world’s most qualified
buyers, he utilizes regional, national and international marketing
venues and offers his clients an array of custom initiatives geared
toward each property’s specific category and lifestyle niche.
For clients who wish to keep their sale private and marketed discreetly,
Michael offers access and exclusive use of a proprietary database
to connect with ultra-high-net-worth clientele across the country.
In the News:
Michael has become well-known
for his exotic property listings, many of which resulted in unprecedented
sales, televised and featured in media articles around the world
including: NBC NEWS, MSNBC, CNBC, CNN Money, TIME Moneyland, Forbes,
Business Insider, Huffington Post, USA TODAY, New York Times, Wall
Street Journal, The Telegraph, Agencies France-Presse (AFP) and
China’s 21CBH News.
--------------------------------------------------------------------------------------------
|
Mike Franklin
is a Licensed Real Estate Broker and Internet marketing specialist
for unique Upstate New York properties. He has more than twenty
years experience as an Information Technology professional in
support of the real estate industry. Mike worked for more than
five years as a unique property specialist with Sotheby's International
Realty. He now runs his own Real Estate Brokerage firm Franklin
Ruttan (www.FranklinRuttan.com)
which specializes in unique properties and includes historicals,
waterfront and very unique properties. Mike utilizes his computer
and Internet skills to present and promote unique upstate properties
in detail through the Internet to Down-state, out-of-state and
international buyers. Mike leverages national and international
media and venues to fuel social media and pool traffic to his
detailed property presentations. He supplements those venues
with custom marketing tailored specifically to the property.
Mike's properties have been featured in most major media including
the New York Times, Wall Street Journal, Architectural Digest,
Bloomberg Business Week, Time, Forbes, Fortune, and foreign
media, etc. He believes unique properties require their own
Internet identity and that they should not be merely listed
in a database obscured by thousands of other traditional listings. |
Michael
R. Franklin
Licensed Real Estate Broker
Franklin Ruttan
1406 North State Street
Syracuse, NY 13208
(315) 876-2262
Mike.Franklin@FranklinRuttan.com
www.FranklinRuttan
www.UpstateMansions.com |
Mike is an expert
in social media and Internet remarketing and press release
implementation techniques. He believes each property requires
its own Internet domain-based presentation and strives to
put forth a marketing effort that is consistent with the elaborate
nature of his properties. Mike strongly feels that unique
properties should be marketed, not simply listed, and he strives
to supplement traditional methods with effort and technique
consistent with the magnitude of the property. Franklin Ruttan
exclusively lists properties, but also co-lists properties
with brokers all over upstate new York to assist traditional
brokers with the marketing of their unique listings to out
of area buyers. See www.UpstateMansions.com
and www.AdirondackGreatCampsForSale.com
In addition to tradition
listing and co-listing techniques, Franklin Ruttan also executes
sealed bid auctions.
|
|
|
|
